Dear Daniel

ABC FOI 202425-021

The ABC refers to your email of Monday 19 August 2024 seeking access under
the Freedom of Information Act 1982 (the FOI Act) to:

I hereby submit a request under the FOI Act for the following document/s:

1. Documents pertaining to the cost of the (regrettably, not great in my
view) rebrand/brand refresh for ABC News. This includes all aspects of the
rebrand, such as (but not limited to):

a) On-screen graphics (e.g. lower thirds, intro sequences, etc.)

b) Social media graphics

c) Tweaking the ABC News theme from 40 years ago

d) ABC News website development

e) ABC News mobile app development

f) Algorithms for the new personalised "For You" feed

g) Any fees paid to third party design firms associated with the project

h) Any consulting costs/fees (e.g. consulting to ensure accessibility
etc.)

I would ideally prefer a broken-down costing e.g. visual, audio, fees to
design firms etc. but if not possible or too onerous, an over-all cost is
okay.

I am happy for a document to be created which satisfies the request.

Thank you for confirming that you are happy with a document being created
under section 17 of the FOI Act.

A decision on your request is due by Wednesday 18 September 2024, subject
to any suspension of the processing period or extension of time under the
FOI Act. The ABC will advise you if any processing charges apply or if
third-party consultation is required.  

By making an FOI request, you are providing personal information to the
ABC. The ABC manages personal information in accordance with its Privacy
Policy - available at [1]ABC Privacy Policy – ABC Help - Australian
Broadcasting Corporation Help Centre. Personal information may be
disclosed in the course of processing this request, such as for the
purposes of consultation or internal reporting.

The ABC will consider your request in accordance with the FOI Act and
provide you with a decision as soon as practicable. 

Many thanks.

Kind regards,

Uma

ABC FOI Team

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ABC FOI 202425-021

Good afternoon Daniel

The ABC refers to your FOI request, attached.

This information has been prepared by the ABC’s finance team, under s 17,
and is published online here: [1]fe3b4d8b2d5213c12ecf151cb2d17ed7.pdf
(abc-cdn.net.au)

For the potential categories suggested in your scope, if they are not
repsented in the table it means there was no cost / no relevant document
for that aspect.

On the basis this information has now been provided to you via the public
domain link, would you kindly confirm by return email if you are happy to
withdraw the FOI request so we may close our file.

Many thanks,

ABC FOI team

This email, including any attachments, is intended only for the addressee.
It is confidential and may contain privileged information. You should not
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Good morning Daniel

Confirming the ABC has closed this file as withdrawn by agreement on 3 November 2024.

Many thanks

ABC FOI team 

We acknowledge Aboriginal and Torres Strait Islander peoples as the First Australians
and Traditional Custodians of the lands where we live, learn and work.

This email, including any attachments, is intended only for the addressee. It is confidential and may contain privileged information. You should not read, copy, use or disclose it, or take any other action in reliance of the information contained in this email, without authorisation. If you have received the email in error, please immediately let the sender know by separate email or telephone and delete the email from your system.

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