Offshore Infrastructure
Regulator
Brand guidelines
Version 3.0 / December 2023
Contents
1. General Information
3
1.1
How to use these Brand Guidelines
3
1.2
Electronicfileusage
3
1.3
Filenaming
4
2. OIR Logo
5
2.1
OIRlogoprimary
5
2.2
OIRlogoreversed
6
3. Corporate Colours
7
3.1
Primarycoloursuite
7
3.2
CMYKvsPantoneComparison
8
4. Typography
9
4.1
OIRlogo
9
4.2
Typographiesformarketingcollateral
10
4.3
Typographiesforinternaluse
10
5. Stationery
11
5.1
StationerySuite
11
OIRBrandGuidelineVersion3-December2023
2
1. General Information
1.1 How to use these Brand Guidelines
AnyindividualthatneedstoapplyanyaspectoftheOIRvisualbrandingshouldbecomefamiliarwiththerelevantcontentsof
thisdocument.ArtworkfilescanbeobtainedfromtheNOPSEMACommunicationsandExternalAffairs(CEA)team.
ThisdocumentistobealsousedbythirdpartieswishingtouseOIRbranding.
All queries should be directed to the CEA team.
1.2 Electronic file usage
Correctly determining file format usage
TheOIRlogofilesareprovidedin.PNG,.EPS,.TIFFand.JPGformatstocaterforalleventualities,usesandmedia.Please
ensurethecorrectlogoformatisselectedforeachapplication.
File Name
File Type
File Properties
PNG
Filesforscreen (.png)isabitmappedimageformat.PNGwasdesignedfor
(PortableNetworkGraphic)
transferringimagesontheinternet,notforprofessionalquality
(.png)
printgraphics,andthereforedoesnotsupportnon-RGB
colourspacessuchasCMYK.
EPS
Filesforprint
(.eps)istheidealformatforprintingdevices.Thefilecontains
(EncapsulatedPostScript)
‘vector’informationwhichallowsthelogotobereproducedat
(.eps)
verylargesizeswithoutanylossinquality.
TIFF
Filesforprint
(.tif)filesaredefinedascoloureddotsorpixels.Theoptimum
(TaggedImageFileFormat)
sizeforuseinprinteddocumentsis300dpi,andtheyshould
(.tiff)
notbescaledanymorethan120%orpoorqualityprint
reproductionwilloccur.
JPEG
Filesforprint
(.jpg)isastandardformatforcompressingstillimages.Similar
(JointPhotographicExpertsGroup)
to.TIFFfiles,theresolutionisdefinedindotsorpixels.The
(.jpeg)
optimumsizeforuseinprinteddocumentsis300dpi,and
theyshouldnotbescaledanymorethan120%orpoorquality
printreproductionwilloccur.
3
OIRBrandGuidelineVersion3-December2023
1. General Information
Correctly determining file colour reference system
TheOIRlogofilesareprovidedinCMYK,PMSandRGBversionstocaterforalleventualities,usesandmedia.Pleaseensure
thecorrectlogoformatisselectedforeachapplication.
Colour Reference Name
Colour Properties
(Pantone Matching System)
PMS is a set of standard colours for offset printing, each of which
PMS
is specified by a single number. Whilst these are in essence specific
colour inks, computer graphics software allows colours to be
specified as Pantone numbers that are then reproduced in CMYK
(four colour process) colours by a digital or offset printing press.
(Cyan Magenta Yellow Key)
CMYK describes the ubiquitous full colour printing process and
CMYK
refers specifically to the four inks used in offset and digital colour
printing: cyan, magenta, yellow and key (black). The “K” in CMYK
stands for key since in four colour printing cyan, magenta, and
yellow printing plates are carefully keyed or aligned with the key of
the black key plate.
The four colours are printed together as very small dots of varying
sizes to create an almost infinite range of hues eg; an aqua blue
ocean in a photo will carry large cyan dots, medium yellow and
small magenta and black dots. The brain is unable to discern the
1. General Information individual dots via the optic nerve perceives the area as aqua blue.
(Red Green Blue)
RGB is a process in which red, green, and blue light is added
RGB
together in various ways to reproduce a broad array of colours.
Its main purpose is the representation and display of images in
electronic systems, such as televisions and computers. RGB is
a device-dependent colour model: different devices detect or
1.8 File naming
reproduce a given RGB value differently, since the colour elements
(such as phosphors or dyes) and their response to the individual R,
G, and B levels vary from device to device.
The NOPSEMA logo files are provided in CMYK, PMS and RGB versions in AI, EPS, JPG and PNG formats. The file naming
system is outlined to help ensure that you find the correct version for any given application.
1.3 File naming
Thefilenamingsystemisoutlinedtohelpensurethatyoufindthecorrectversionforanygivenapplication.
.eps
pms / Pantone
.ai
cmyk / 4-colour process
.jpg
rgb / Screen RGB
.png
NOPSEMA
pri / Primary
k / Black
.docx
Identifier
res / Restrict
w / White Solid
.indd
nop_sig_pri_hor_cmyk_r.eps
sig / Signature
hor / Horizontal
r / Reversed
ver / Vertical
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OIRBrandGuidelineVersion3-December2023
NOPSEMA Brand Guideline Version 2 - July 2019
10
2. OIR Logo
2.1 OIR Logo - Primary
TheOIRlogoconsistsoftwocomponents–thelogosymbolandthelogotype.Therearetwoacceptablewaystoalignthese
components–alongside(horizontalformat),orstacked(verticalformat).
*PLEASE NOTE:ForbrandmanagementconsistencyandidentityitisNOTpermittedtousetheOIRlogosymboland/or
logotypeasastand-aloneelementunlessunderpriorarrangementswiththeCEAteam.
Thecomponentsmustretainthesameproportionandpositionsasshowninthefollowingexamples:
Horizontal
Version
Vertical
Version
Note:BothoftheseversionsareavailableasCMYKandRGBversionsinAI,EPS,JPGandPNGformats.
OIRLogo_pri_hor_cmyk
OIRLogo_pri_hor_rgb
OIRLogo_pri_ver_cmyk
OIRLogo_pri_ver_rgb
OIRBrandGuidelineVersion3-December2023
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2.2 OIR Logo - Reversed in White
TheOIRlogocanalsobeusedondarkbackgroundsandthetextONLYcanbereversedoutinwhite.
*PLEASE NOTE:ForbrandmanagementconsistencyandidentityitisNOTpermittedtousetheOIRlogosymboland/or
logotypeasastand-aloneelementunlessunderpriorarrangementswithOIRCommunications.
Thecomponentsmustretainthesameproportionandpositionsasshowninthefollowingexamples:
Horizontal
Version
Vertical
Version
Note: Aswiththestandardversionofthelogo,theseareavailableinCMYKandRGBversions
inAI,EPS,JPGandPNGformats.
OIRLogo_white_hor_cmyk
OIRLogo_white_hor_rgb
OIRLogo_white_ver_cmyk
OIRLogo_white_ver_rgb
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OIRBrandGuidelineVersion3-December2023
3. Corporate Colours
3.1 Primary Colour Suite
Colourplaysamajorroleinestablishingbrandrecognition.EachofthecoloursintheOIRbrandingcolourpaletteis
derivedfromthePantoneMatchingSystem®(PMS).Whenmatchcolourprintingisnotavailable,theappropriateCMYK
(fourcolour)equivalentswillneedtobeused.:
OIR Navy
Pantone® 7685C
C100 M46 Y5 K18
R8 G71 B129
HEX #084781
OIR Teal
Pantone® 7710C
C100 M0 Y30 K0
R1 G153 B155
HEX #01999B
OIR Turquoise
Pantone® 325C
C69 M0 Y16 K0
R80 G187 B187
HEX #50BBBB
OIR Blue
Pantone® 2975C
C47 M4 Y0 K0
R135 G202 B224
HEX #88CAE0
OIR Grey
Pantone® 5497C
C33 M14 Y11 K31
R118 G132 B137
HEX #76848 9
OIRBrandGuidelineVersion3-December2023
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3.2 CMYK vs Pantone Comparison
Colourplaysamajorroleinestablishingbrandrecognition.EachofthecoloursintheOIRbrandingcolourspaletteis
derivedfromthePantoneMatchingSystem(PMS).Whenmatchcolourprintingisnotavailable,theappropriateCMYK(four
colour)equivalentswillneedtobeused:
CYMK Colour Palette
Pantone Colour Palette
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OIRBrandGuidelineVersion3-December2023
4. Typography
4.1 OIR Logo - Typography
Typographyisasubtle,yetpowerful,partoftheOIRvisualidentity.Justlikethelogosymbol,thetypographyofthelogotype
servesasavisualcuethatidentifiesthebrand.
Commitmenttothesetwotypefaceswillhelpcreateaconsistentbrand,thatprojectstrustworthinessandahardworkingethic
across the board.
Gotham - Bold
Gotham-BoldispartoftheGothamfontfamily.Itisusedinthe“OffshoreEnergyRegulator”sectionofthelogotype.
Gothamisthatrarestofdesigns,thenewtypefacethatfeelssomehowfamiliar.Fromtheletteringthatinspiredit,Gotham
inheritedanhonesttonethat’sassertivebutneverimposing,friendlybutneverfolksy,confidentbutneveraloof.
Theinclusionofsomanyoriginalingredientswithouthistoricalprecedentwithawelcomesophistication,andbringsabroad
rangeofexpressivevoices,Gothamisahard-workingtypefacefortheages.
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789
Note: Thesetypefacesshouldbeusedonallprintedcommunicationsforexternalaudiences.
TheGothamfontFamilyareavailabletobuyatanyfontsupplier,however,werecommendusingMyFonts.com
OIRBrandGuidelineVersion3-December2023
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4.2 Typographies for marketing collateral
Like with the logo, the typography we use in marketing is a powerful, part of the OIR’s visual identity and serves as a visual cue
that identifies the brand. Commitment to these two typefaces will help create a consistent brand.
Houschka Pro
Helvetica Neue LT Std
Defaultalphabet(marketingcollateral)
Auxiliaralphabet(marketingcollateral)
ThetypefaceadoptedbyOIRisHouschkaPro and is
ThetypefaceadoptedbyOIRisHelveticaNeueandis
availableinanumberofweights.Thesefontsshould
availableinanumberofweights*.Thesefontsshouldbe
beusedonheadingsonallprintedcommunications
usedonallprintedcommunicationsforexternalaudiences,
forexternalaudiences,suchasbrochures,catalogue,
suchasbrochures,catalogue,website,stationery,etc.
website,stationery,etc.
HelveticaNeue45Light
Houschka Pro Light
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890
abcdefghijklmnopqrstuvwxyz1234567890
Helvetica Neue 55 Roman
Houschka Pro Medium
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890
abcdefghijklmnopqrstuvwxyz 1234567890
HelveticaNeue65Medium
Houschka Pro DemiBold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890
abcdefghijklmnopqrstuvwxyz 1234567890
Helvetica Neue 75 Bold
Houschka Pro Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890
abcdefghijklmnopqrstuvwxyz1234567890
HelveticaNeue85Heavy
Note:Thesetypefacesshouldbeusedonallprintedcommunicationsfor
ABCDEFGHIJKLMNOPQRSTUVWXYZ
externalaudiences.TheHouschkaProandHelveticaNeuefontFamily
abcdefghijklmnopqrstuvwx-yz1234567890
areavailabletobuyatanyfontsupplier,however,werecommendusing
MyFonts.com
*HelveticaNeueLtStdItalicsarealsoavailableandallowedtouseonall
TheHouschkafontfamilyhasglyphsavailableasalternatesforsomeofthe
printedcommunications.
characters(seeexamplesbelow).PleaseensurethattheseareNOTused
underanycircumstances.
4.3 Typography for internal use
Calibri Family
SystemTypeface(internaluse)
OIR’ssystemtypefaceisCalibri.Thisshouldbeusedforalldaytodaytypographyrequirements.
Calibri Light
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890
Calibri Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Calibri Light Italic
abcdefghijklmnopqrstuvwxyz 1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 1234567890
Calibri Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Calibri Regular
abcdefghijklmnopqrstuvwxyz 1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 1234567890
Calibri Bold Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 1234567890
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OIRBrandGuidelineVersion3-December2023
5. Stationery
5.1 StationerySuite
ThewayOIRcorrespondswithstakeholdershasasignificantinfluenceonthewayweareperceivedtodobusiness.
AllrequeststoprintstationaryshouldbereferredtotheCEAteamandbeprocessedbyOIRapprovedsuppliers.
Anumberofreadimadetemplatesforcorporatestationaryusesarepre-loadedinMSWord.
SelectFILE>NEW>OIR
blank
OIR internal
OIRexternal
OIR letterhead
AfteryoumakeyourselectionyouwillbepresentedwithaOIRtemplateincorporatingallOIRbrandinganda
varietyofstandardtextoptions.
xxxxxxxxxxxxxxxxxxxxxxxx@xxxxxxx.xxx.auifyoucannotlocatearequiredtemplate.
OIRBrandGuidelineVersion3-December2023
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For assistance with your
communication needs, please contact:
OIR team xxxxxxxxxxxxxxxxxx@xxx.xxx.xx
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PerthWA6000
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PerthWA6001